Source: msdynamicsworld
Today at the Microsoft Worldwide Partner Conference in Washington DC, Microsoft announced that Microsoft Dynamics CRM 2011 - formerly code-named "CRM5" - will be publicly available as a "broad beta release" in September 2010.
This timing is in line with estimates made at Convergence 2010 earlier this year. Dynamics CRM 2011 is a broad release, with significant changes in areas including expanded cloud capabilities, improved user experience, stronger development frameworks, and easier integration to other Microsoft tools like SharePoint and Outlook.
"We are very confident in our ability to deliver to the marketplace," Dynamics CRM general manager Brad Wilson told MSDynamicsWorld.com. "For customers, [Microsoft Dynamics CRM 2011] offers new levels of user productivity and collaboration that meet their specific business needs with a low total cost of ownership. For partners, it unlocks new opportunities and provides a single development environment for cloud-based and on-premise deployments."
The long-talked-about release will first be available in an upgrade to Microsoft Dynamics CRM Online, which will also include an expansion from 32 to 40 markets and 41 languages including Australia, Cyprus, and seven Latin American countries including Brazil, Costa Rica, and Columbia.
Some 400 partners and 40 customers have already joined the pre-release program for CRM 2011, according to Wilson.
Among the most anticipated improvements in Dynamics CRM 2011 are those that will be enjoyed by developers, both at ISVs and among customers. They will now be able to develop and deploy customizations and even full xRM solutions more quickly and flexibly (something that has been discussed and promised for over a year now), and with more granular security.
Customizations for Dynamics CRM 2011 can also be deployed directly to Dynamics CRM Online, a capability that has been seriously limited until now and pointed out (see question #3) as a major limitation of cloud deployments. Wilson said that Microsoft has taken steps to ensure that code written by customers will not have unintended side effects by employing throttling and "other measures you would expect in a data center's level of service".
Other "connected" improvements include:
- Contextual documents - Microsoft SharePoint Server users can easily provision SharePoint document repositories and embed them within Dynamics CRM
- Developers can incorporate Microsoft Silverlight, Windows Communication Foundation and Language Integrated Query into cloud solutions.
- Improved versioning, dependency tracking, and security features for managing the development of custom solutions.
Microsoft is also announcing the arrival of what it calls the "Microsoft Dynamics Marketplace". Described as an embedded tool within Dynamics CRM, the marketplace is intended to allow customers to find, download, and apply custom solutions from within the CRM environment.
"Partners want a more scalable way to distribute their software," said Wilson. The first version of the marketplace will not handle e-commerce. Both free and paid solutions will be available from partners in the marketplace. Solutions will be broken down into two main classifications - Certified for Microsoft Dynamics, which follows the existing certification standard, and a new "community-rated solution" level, which has been tested for stability on Dynamics CRM but has none of the other assurances of a CFMD solution. The marketplace will be available both on-premise and through Dynamics CRM Online.
Touting the "familiar" experiences of CRM 2011, Microsoft points to several improvements including:
- New Microsoft Outlook experience with more CRM functionality and features like conditional formatting for incoming communication from customers who meet specific criteria (for example, highlighting subjects in red based on a particular sales volume)
- A new contextual CRM Ribbon for Outlook and browser clients that is consistent with Microsoft Office
- RoleTailored design will be extended further into Dynamics CRM, improving what has already been delivered in other recent Dynamics product releases
- Advanced user personalization with personal views and dashboards.
Business intelligence will also receive some attention in the new release with a focus on "real time BI", a term suggesting more embedded BI throughout the application, more capabilities for non-technical users to create their own reports and dashboards, and more flexible definition of KPIs for improved analytics.
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